Toys R Us Comeback Cites Brands as Valuable Collateral

In September 2017, Toys R Us representatives announced that the company was filing for bankruptcy protection. The company closed and sold all 735 stores in the United States and shutdown its website. What remained was to auction off its intellectual property. But that plan was abruptly put to an end on Monday when the controlling …

TACOLAND Live Music Concerts Are Related to Restaurants

If you read enough decisions from the Trademark Trial and Appeal Board involving restaurant services, you would get the impression that restaurants do everything. A recent decision from the TTAB stayed with this trend. TacoLand Holdings, LLC d/b/a TacoLand (standard characters) filed a service mark application for¬†TACOLAND in connection with “entertainment, namely, live music concerts” …

Ezekiel Elliott to the USPTO: Don’t You Know Who I Am?

Ezekiel Elliott is the running back for the Dallas Cowboys. In his rookie season in 2016, he rushed for 1,631 making him the top rusher in the National Football League. Because of his successful rookie season, Ezekiel Elliot was selected as a First-Team All-Pro and made his first Pro Bowl. Due to a suspension based …

Electric Bicycles and Bicycle Apparel Confusable as to Source

Luna Cycle filed a trademark application to register the mark LUNACYCLE in standard character form for electric bicycles and replacement parts for electric bikes. The United States Patent and Trademark Office refused registration of Luna Cycle’s mark on the ground that it was likely to cause confusion with the prior registered mark LUNA & Design …

Trademark Licenses In Bankruptcy May Be Changing

When a trademark owner licenses its rights to another then subsequently files for bankruptcy, the bankruptcy trustee has the option to reject the trademark license. To reject, rather than assume, the trademark license means to terminate the license agreement. In this situation, the trademark licensee has no option to continue using the trademark. The trademark …

Protecting Your Brand Reputation in Cyberspace

Brand protection is part of a company’s success in maintaining, extending, and expanding its brand reputation in a rapidly changing media environment, including the reliance on social media and online dissemination of advertising campaigns. The growing use of social and digital media increases the speed and extent that information or misinformation and opinions can be …

Handbags and Jewelry Related In The Confusion Analysis

Mansur Gavriel is a luxury handbag brand that sells in store like Neiman Marcus for $395 to $1,295. In 2013, a trademark application was filed for MANSUR GAVRIEL in connection with “handbags; tote bags; purses; wallets.” Except for some minor issues, the MANSUR GAVRIEL application sailed through the examination phase of the registration process and …